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Further Achieves Adobe Customer Journey Analytics Specialization

1. Further achieved Adobe Customer Journey Analytics specialization, boosting ADBE's ecosystem. 2. This milestone enhances Further's expertise in Adobe solutions and customer insights. 3. Further has over 10 years as an Adobe Partner, increasing brand credibility. 4. Their analytics services aid businesses in optimizing marketing strategies with Adobe tools. 5. High client retention rate indicates widespread trust in Further's capabilities and solutions.

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Why Bullish?

The specialization can lead to increased sales and partnership opportunities for ADBE. Historical examples indicate that partnerships often lead to revenue growth for software companies.

How important is it?

The announcement enhances Adobe’s ecosystem, positively affecting ADBE's market position through enhanced partnerships. As businesses strive for better analytics, this specialization may drive future growth.

Why Long Term?

Increased adoption of Adobe Customer Journey Analytics can result in sustained revenue growth for Adobe. Long-term demand for data analytics tools raises the potential for recurring revenue streams.

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Atlanta, May 13, 2025 (GLOBE NEWSWIRE) -- Further, a leading data, cloud, and AI company focused on helping companies turn raw data into insights and actions, today announced it has achieved the Adobe Customer Journey Analytics Specialization in the Americas region as part of the Adobe Solution Partner Program. This specialization recognizes Further's deep expertise and proven success in helping clients leverage Adobe Customer Journey Analytics to gain actionable insights and optimize customer experiences.  This achievement underscores Further's commitment to providing best-in-class services and solutions within the Adobe ecosystem. As an Adobe Solution Partner for over 10 years and the first analytics partner in North America, Further has consistently demonstrated its deep understanding of Adobe technologies. The company holds specializations in Adobe Analytics and Adobe Target, and boasts expertise in Adobe Real-Time CDP and Adobe Journey Optimizer. A reflection of the company’s proven expertise in transforming clients' cross-channel data into real-time insights, this milestone affirms Further’s ability to deliver faster implementation, smarter decision-making, and greater ROI, while ensuring seamless integration across the Adobe Experience Cloud. “Earning the Adobe Customer Journey Analytics Specialization is a testament to our team's deep understanding of the Adobe Platform and our commitment to helping our clients succeed," said Jason Tabeling, Head of Solutions at Further. "We are proud to be recognized as a leader in this space and remain dedicated to helping businesses elevate and transform their marketing analytics capabilities." As an Adobe Solution Partner with this specialization, Further offers a range of services designed to help businesses implement, optimize, and derive maximum value from Adobe Customer Journey Analytics. These services include: Implementation and Configuration: Expert setup and tailored configuration of Adobe Customer Journey Analytics to meet specific business needs. Data Integration: Seamlessly connecting data from various sources to create a holistic view of the customer journey. Custom Analysis and Reporting: Developing insightful dashboards and reports to identify key trends, pain points, and opportunities for improvement. Strategy and Optimization: Providing strategic guidance and ongoing support to continuously optimize customer journeys and drive business growth. Training and Enablement: Empowering client teams with the knowledge and skills to effectively utilize Adobe Customer Journey Analytics. For more information on Further and its Adobe services, visit gofurther.com or contact us directly at 1-866-708-1516. About Further Further is a data, cloud, and AI company focused on helping you turn raw data into the right decisions. We help you harness untapped potential, drive robust growth, and achieve unparalleled performance efficiency. Many companies are still playing a guessing game when it comes to critical business decisions. It’s time to own the unknown. Only Further brings the practical strategy, flexibility, and focus you need to do that. That’s why many of the world’s leading brands, including GameStop, Red Hat, Novartis, and Robert Half, rely on us. And it’s how we’ve earned a client retention rate of over 90%. Further. Own The Unknown.™

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