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Gaia Launches First Personalized AI Guides for Spiritual Transformation, Surpassing 2 Million Prompts in 60 Days

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Strong Early Adoption Signals Enhanced Member Engagement and Retention, Supporting Long-Term Value C...

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AI Summary

Gaia launched AI Guides, achieving 2 million prompts in 60 days. The Wisdom Library enhances member engagement through personalized recommendations. AI Guides transform Gaia into a daily growth tool for members. 90% of Gaia's content is exclusive, strengthening competitive advantage.

Sentiment Rationale

Significant member engagement indicates strong demand for Gaia's offerings, potentially driving stock prices up.

Trading Thesis

Consistent improvement in user engagement can sustain revenue growth over time, as seen in tech companies like Netflix.

Market-Moving

  • Gaia launched AI Guides, achieving 2 million prompts in 60 days.
  • The Wisdom Library enhances member engagement through personalized recommendations.
  • AI Guides transform Gaia into a daily growth tool for members.

Key Facts

  • Gaia launched AI Guides, achieving 2 million prompts in 60 days.
  • The Wisdom Library enhances member engagement through personalized recommendations.
  • AI Guides transform Gaia into a daily growth tool for members.
  • 90% of Gaia's content is exclusive, strengthening competitive advantage.

Companies Mentioned

  • NFLX (NFLX)
  • DIS (DIS)
  • AMZN (AMZN)

Corporate Developments

The successful launch and adoption of AI Guides can enhance Gaia's value proposition significantly, impacting investor confidence.

Gaia Unveils Innovative AI Guides, Achieving Over 2 Million Prompts in 60 Days

BOULDER, Colo., Jan. 12, 2026 (GLOBE NEWSWIRE) -- Gaia (NASDAQ: GAIA), the leading platform for conscious streaming, has made headlines with the successful launch of its AI Guides. In just 60 days since their beta release, these guides have surpassed 2 million member prompts, marking a significant milestone for the company.

A Comprehensive Wisdom Library Driving Member Engagement

The AI Guides are powered by Gaia's proprietary Wisdom Library, which encompasses an extensive selection of over 10,000 titles. Of these, approximately 90% are exclusively owned or produced by Gaia. Additionally, the library contains a curated collection of unpublished works and timeless texts sourced from various global spiritual traditions, giving Gaia unparalleled AI capabilities in the conscious media landscape.

Exceeding Expectations with Early Adoption

Gaia Chief Operating Officer, Yonathan Nuta, commented on the impressive growth, stating, “Reaching 1 million member prompts in just one month materially exceeded internal expectations. This early validation of the AI Guides and the Wisdom Library demonstrates their potential to enhance member engagement, improve retention, and strengthen Gaia's long-term operating model.”

How AI Guides Enhance User Experience

The AI Guides offer a variety of features designed to foster engagement and support personal growth:

  • Personalized Content Recommendations: Members receive tailored suggestions that align with their interests, enhancing the overall value of their subscription.
  • Daily Engagement Tools: The guides act as daily companions for goal-setting and intention tracking, transitioning Gaia from a streaming service to a vital personal development tool.
  • 24/7 Interactive Guidance: Users can access immediate support and answers to their wellness-related inquiries at any time.
  • Growth Support: The AI Guides assist members in self-discovery, breaking negative patterns, strengthening intuition, and learning to manifest their aspirations into reality.

About Gaia

Gaia is a globally recognized member-supported streaming service that curates and produces conscious media across four primary channels: Seeking Truth, Transformation, Alternative Healing, and Yoga. Available in multiple languages including English, Spanish, French, and German, Gaia reaches audiences in 185 countries. The platform features over 10,000 titles, with a significant portion (over 85%) being exclusive content.

For more information about Gaia, please visit www.gaia.com.

Contact Information

Ned Preston
Chief Financial Officer
Gaia, Inc.
Investors@gaia.com

Cody Slach
Investor Relations
Gateway Group, Inc.
Phone: 949-574-3860
GAIA@gateway-grp.com

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