StockNews.AI
GE
StockNews.AI
1 min

GE Appliances Recognized for IoT CyberSecurity Innovation in 2025 CyberSecurity Breakthrough Awards Program

1. GE Appliances wins 'Consumer CyberSecurity Solution of the Year' award. 2. The company prioritizes cybersecurity across its Smart Home ecosystem. 3. GE's SmartHQ™ platform enhances appliance connectivity and data security. 4. Award recognition highlights GE's commitment to innovation in cybersecurity. 5. GE Appliances contributes to over 98,000 American jobs and $3.5 billion investment.

8m saved
Insight
Article

FAQ

Why Bullish?

The award enhances GE's brand reputation, likely leading to increased consumer trust and sales, similar to past instances where innovation accolades positively influenced stock prices.

How important is it?

The award emphasizes GE's focus on security, a critical area for consumer trust in smart products, impacting long-term market positioning.

Why Long Term?

Sustained recognition can foster long-term brand loyalty and consumer trust, leading to increased revenues over time.

Related Companies

HAIERNVDAAAPL
LOS ANGELES, Oct. 09, 2025 (GLOBE NEWSWIRE) -- CyberSecurity Breakthrough, an independent market intelligence organization, today announced that GE Appliances, a Haier company, has been selected as winner of the “Consumer CyberSecurity Solution of the Year” award in the 9th annual CyberSecurity Breakthrough Awards program, the industry’s leading annual program that recognizes the most innovative companies, products, and technologies driving progress in the global information security industry today. GE Appliances uses industry-leading security methods to protect customer appliances and data from development and manufacturing, through to maintenance and at home use. Regular testing and evaluation ensure these practices are met, allowing the company’s Smart Home appliance ecosystem to deliver a connected home experience while also maintaining data security. Each connected appliance can be updated via over-the-air updates to secure the latest technology, features and security measures. Third-party penetration tests confirm defenses remain robust and up to date. “GE Appliances’ layered approach to IoT cybersecurity doesn’t just protect, it enables. Smart features are incredibly appealing, but they come with potential security trade-offs. Everyday appliances can create vulnerable points in your home network if security measures aren't strong, making good security Internet hygiene critical,” said Steve Johansson, managing director, CyberSecurity Breakthrough. “GE Appliances makes enterprise-grade security accessible in every home. By aligning security, transparency, and usability, GE Appliances is creating meaningful innovation and setting a new benchmark for trust in the connected home, one secure connection, and one intelligent experience at a time.” The SmartHQ™ connected home platform powers over 900 appliance models and embeds cybersecurity into every layer of the user experience, establishing a secure, trusted foundation. No user setup is required, and devices automatically connect using WPA3 or WPA2 encryption, regardless of router configuration. Appliance, app, and cloud are secured with this layered encryption, as well as redundant controls to secure data in transit and at rest. The company has annually earned the UL Gold IoT Security Rating since 2020. The growing suite of connected innovations includes AI-powered assistants that offer personalized support within a secure environment. The SmartHQ Coffee Assistant adjusts brewing profiles in real time, while the Laundry Assistant recommends optimal wash settings. The Smart Probe provides real-time cooking feedback, and Smart Smoker allows users to monitor, control, and replicate cooking cycles from their phones. In addition, Flavorly™ AI suggests recipes based on fridge contents, helps build shopping lists, and integrates with delivery platforms. Additionally, SmartHQ™ powers the EcoBalance™ system, GE Appliances’ whole-home energy management platform designed to reduce energy costs and carbon emissions. “We’re proud to be acknowledged by CyberSecurity Breakthrough with ‘Consumer CyberSecurity Solution of the Year.’ At GE Appliances, we are vigilant about securing your connected appliances, which is why security is woven into our development lifecycle from concept to deployment,” said Shawn Stover, Vice President of Smart Home Solutions at GE Appliances. “With protections enabled by default, consumers enjoy a seamless, secure experience without friction. We’ll continue delivering connected products that are both secure and intelligently designed, equipped with advanced, data-driven features that also safeguard user privacy and system integrity.” The mission of the CyberSecurity Breakthrough Awards is to celebrate excellence and spotlight breakthrough innovation driving the global cybersecurity industry forward. Covering a wide range of categories – including Cloud Security, Threat Intelligence, Risk Management, Fraud Prevention, Mobile Security, Application Security, Identity Management, and more – the annual program highlights the solutions and organizations redefining how we safeguard the digital world. The 2025 awards program received thousands of nominations from more than 20 countries around the world, representing everything from disruptive startups to established global enterprises. This year’s winners embody the cutting edge of cybersecurity technology, delivering next-generation protection and resilience in today’s increasingly complex threat landscape. About CyberSecurity BreakthroughPart of Tech Breakthrough, a leading market intelligence and recognition platform for global technology innovation and leadership, the CyberSecurity Breakthrough Awards program is devoted to honoring excellence in information security and cybersecurity technology companies, products and people. The CyberSecurity Breakthrough Awards provide a platform for public recognition around the achievements of breakthrough information security companies and products in categories including Cloud Security, Threat Detection, Risk Management, Fraud Prevention, Mobile Security, Web and Email Security, UTM, Firewall and more. For more information visit CyberSecurityBreakthrough.com. Tech Breakthrough LLC does not endorse any vendor, product or service depicted in our recognition programs, and does not advise technology users to select only those vendors with award designations. Tech Breakthrough LLC recognition consists of the opinions of the Tech Breakthrough LLC organization and should not be construed as statements of fact. Tech Breakthrough LLC disclaims all warranties, expressed or implied, with respect to this recognition program, including any warranties of merchantability or fitness for a particular purpose. About GE Appliances, a Haier companyAt GE Appliances, a Haier company, we come together to make good things, for life. Headquartered in Louisville, Kentucky, we are a leading U.S. manufacturer of home appliances with 15,500 team members nationwide. GE Appliances, found in half of all U.S. homes, is proud to be rated America’s #1 Appliance Company1, trusted by millions of families nationwide. We manufacture and sell products under the Monogram™, Café™, GE Profile™, GE®, Haier™, and Hotpoint™ brands. Our operations support nearly 98,000 additional American jobs and represent an investment of more than $3.5 billion since 2016. We are deeply committed to the communities where we live and work, passionate about getting closer to our product users to understand their needs and driven by the belief that there’s always a better way. To learn more about our company, brands, career opportunities, and impact, visit geappliancesco.com or connect with us on LinkedIn. 1 OpenBrand Consumer Tracking Survey, Q1 – Q4 2024, Based on Volume of Total Majors/MO/RAC – Retail Units

Related News