Goldman Sachs Hits The Brakes: Auto Tariffs & Slumping Demand May Shake Up Ford, Tesla, Rivian, Lear & Visteon
1. Goldman Sachs lowers U.S. auto sales forecasts due to tariffs. 2. Tariffs could raise vehicle costs by $2,000 to $4,000 in 6-12 months. 3. Ford downgraded from Buy to Neutral; price target set at $9. 4. Weaker consumer demand impacts Ford's long-term growth potential. 5. General Motors maintained Buy rating with a higher price target of $63.