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Google faces September trial over digital ad monopoly as DOJ pushes for breakup

1. Google faces trial over DOJ's request to divest digital ad business. 2. Judge ruled Google maintains illegal monopolies harming customers. 3. Forced sale could take years and impact digital ad market. 4. Google plans to appeal the ruling against its ad practices. 5. Two ongoing legal cases threaten Google's overall business model.

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FAQ

Why Very Bearish?

The ongoing litigation poses significant risks, similar to past cases affecting major tech stocks.

How important is it?

The ruling and trial could reshape Google’s core digital advertising revenue streams.

Why Long Term?

If forced to divest, Google may lose competitive advantages, affecting future profits.

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