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Hasbro Unveils New Strategy – Playing to Win

1. Hasbro unveils 'Playing to Win' plan to expand reach to 750M by 2027. 2. Strategic plan leverages play engagement and co-investment to fuel growth.

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Why Bullish?

The new strategic plan signals strong growth ambitions with expanded market outreach, boosting investor confidence similar to past successful expansions in the toy industry.

How important is it?

The ambitious plan is pivotal for Hasbro's long-term growth, making it a key factor for potential price gains over time.

Why Long Term?

The growth target through 2027 implies benefits will materialize gradually, influencing long-term performance more than short-term fluctuations.

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PAWTUCKET, R.I.--(BUSINESS WIRE)--Today Hasbro, a leading games, IP, and toy company, is unveiling a new strategic plan, ‘Playing to Win', taking the company through 2027. At the heart of Playing to Win is Hasbro's mission to create joy and community through the magic of play. Through play-fueled engagement and partner-scaled co-investment, Hasbro will seek to expand its reach from over 500 million kids, families, and fans today to over 750 million by 2027. Through 2027, we expect an average of.

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