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MDLZ
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Home and Heart of global Toblerone Production: Mondelēz International invests ~65 million Swiss Francs (CHF) in its Toblerone manufacturing facility in Switzerland

1. MDLZ invests 65 million CHF to enhance Toblerone manufacturing in Switzerland. 2. This move establishes a global center of excellence for Toblerone production.

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FAQ

Why Bullish?

The investment signals commitment to product quality and brand strength. Historical investments in manufacturing have positively influenced stock performance.

How important is it?

The strategic investment enhances MDLZ's competitive edge in the chocolate market, likely leading to increased revenue.

Why Long Term?

Such investments typically yield returns over several quarters or years, enhancing brand value and market position.

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HERSNestléKRFT
BERN, Switzerland--(BUSINESS WIRE)--Mondelēz International (Nasdaq: MDLZ) has today announced a significant investment of ~ 65 million swiss francs in its Toblerone manufacturing facility in Switzerland. With this investment, the company is creating a global centre of excellence for Toblerone in Bern (Switzerland) from where the brand and chocolate expertise is exported all over the world. The investment is a clear commitment to the location where this traditional brand was founded back in 1908.

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