How Zyn helped Philip Morris International make a comeback

1. Zyn's success supports Philip Morris amidst declining cigarette sales. 2. FDA authorized 20 Zyn products, reducing risk compared to traditional tobacco. 3. Zyn shipments reached 238 million cans in 2022, expected to double in 2024. 4. Philip Morris aims for 2/3 of revenue from smoke-free products by 2030. 5. Recent investments for production expansion signify commitment to smokeless products.