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IGC Pharma Expands Holiby(TM) Product Line With 'Longevity' and 'Renew' - Targeting the Multi-Billion-Dollar Anti-Aging Market

1. IGC Pharma expands Holiby with two new lines: Longevity and Renew. The products support cellular health and cognitive function. 2. New science-backed formulations target anti-aging needs. Expansion leverages direct e-commerce and partnership strategies.

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Why Bullish?

The launch introduces innovative, science-backed products that tap into the growing anti-aging market. Similar product expansions have historically boosted wellness companies' stock performance.

How important is it?

The announcement is significant as it broadens IGC's revenue streams and leverages rising consumer demand, but execution risk remains.

Why Long Term?

The strategic expansion into cellular health supports sustained revenue growth over time. Past launches in nutraceutical sectors indicate long-term market potential.

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- New science-backed formulations designed to support cellular health, energy metabolism, and cognitive function - POTOMAC, MD / ACCESS Newswire / February 20, 2025 / IGC Pharma, Inc. (NYSE American:IGC) ("IGC Pharma" or the "Company") is expanding its Holiby™ wellness brand with the launch of two new product lines-Longevity and Renew-specifically designed to meet the increasing demand for anti-aging and cellular health solutions. Holiby is scaling its commercial strategy through direct-to-consumer e-commerce, white-label and private-label partnerships, and targeted influencer marketing and digital advertising.

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