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Innovation Beverage Group's Bitters Captures 45% Market Share in Australia Driven by 2024 Sales Growth

1. IBG's Australian Bitters sales rose 5% YoY, achieving 45% market share. 2. Australia ranks second globally in bitters market, benefiting IBG's growth trajectory.

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Why Bullish?

The increase in sales and market share indicates strong growth potential for IBG. Historical data suggests that market leadership often leads to sustained revenue increases, as seen in similar sectors.

How important is it?

The report highlights a significant sales increase and market share gain, pivotal for IBG's continued growth in a competitive market. Such developments are likely to attract positive investor sentiment.

Why Long Term?

As IBG maintains its market position, long-term growth in sales is expected. Companies with large market shares typically experience steady revenue streams over extended periods.

Related Companies

Australia is the world's second largest bitters market, behind only the U.S. SEVEN HILLS, AU / ACCESS Newswire / March 25, 2025 / Innovation Beverage Group Ltd, ("IBG" or the "Company") (Nasdaq:IBG), an innovative developer, manufacturer, and marketer of a growing beverage portfolio of 60 formulations across 13 alcoholic and non-alcoholic brands, announced today that sales of its Australian Bitters Company line of bitters increased by approximately 5% year-over-year in the twelve months ended December 31, 2024. Driven by this sales momentum, Australian Bitters Company has captured a 45% market share in Australia, the second largest national market for bitters worldwide and the highest market share in Australia that the Company has achieved to date.

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