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Innovative Eyewear Announces Lucyd Armor™ Safety Certification for Canada

1. Lucyd Armor™ received safety certification for workplace use in Canada. 2. 90% of initial production run sold, indicating strong demand. 3. Product has a 4.1/5 rating on Amazon suggesting positive customer feedback. 4. Expansion into Canadian market expected to increase sales opportunities. 5. CEO highlights a previously unaddressed market need being fulfilled.

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FAQ

Why Bullish?

Strong sales and new market opportunity indicate positive growth potential for LUCY.

How important is it?

Certification and strong sales signals potential for increased awareness and revenue for LUCY.

Why Long Term?

Expansion into new markets generally supports sustained revenue growth over time.

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LUCY
, /PRNewswire/ -- Innovative Eyewear, Inc. (NASDAQ: LUCY; LUCYW), the developer of ChatGPT-enabled smart eyewear under the Lucyd®, Nautica®, Eddie Bauer® and Reebok® brands, today announces that its groundbreaking Lucyd Armor™ smart safety glasses have received CAN/CSA Z94.3:20 safety certification. Lucyd Armor can now be sold in Canada as a certified safety glass for workplace use. Lucyd Armor™ offers a unique combination of patent-pending safety and workflow features. Courtesy of Innovative Eyewear, Inc. The Armor line launched in October 2024, with thousands of customers already enjoying the new smart eyewear platform for a range of uses from work to sport. The product boasts a 4.1/5 rating on Amazon, and over 90% of the initial production run has sold, which we believe indicates customer satisfaction with the product. "From the moment Armor launched we knew we were filling a market need that had been unaddressed," said Harrison Gross, CEO of Innovative Eyewear. "I am so pleased that we can now extend our reach to our neighbors in the North with this unique product. I hope to be launching the Armor line shortly on Amazon.ca, and offering the frame through our partnerships with New Look and Kits.com, two of the largest eyewear retailers in Canada, in 2025,." About Innovative Eyewear Inc.Innovative Eyewear is a developer and retailer of ChatGPT smart eyewear, under the Lucyd®, Nautica®, Eddie Bauer® and Reebok® brands. True to our mission to Upgrade Your Eyewear®, our Bluetooth smart glasses allow users to stay safely and ergonomically connected to their digital lives, and are offered in hundreds of frame and lens combinations to meet the needs of the optical market. To learn more and explore our continuously evolving collection of smart eyewear, please visit www.lucyd.co.Forward Looking StatementsThis press release contains certain forward-looking statements, including those relating to the anticipated introduction of new products and features, and timing of improvements and enhancements to our current products. Forward-looking statements are based on the Company's current expectations and assumptions. The Private Securities Litigation Reform Act of 1995 provides a safe-harbor for forward-looking statements. These statements may be identified by the use of forward-looking expressions, including, but not limited to, "anticipate," "believe," "continue," "estimate," "expect," "future," "intend," "may," "outlook," "plan," "potential," "predict," "project," "should," "will," "would" and similar expressions that predict or indicate future events or trends or that are not statements of historical matters, but the absence of these words does not mean that a statement is not forward-looking. These forward-looking statements include, but are not limited to, statements regarding the expected launch date for the new smart safety eyewear connection. The Company undertakes no obligation to publicly update any forward-looking statement, whether as a result of new information, future events or otherwise. Important factors that could cause actual results to differ materially from those in the forward-looking statements are set forth in the Company's filings with the Securities and Exchange Commission, including its annual report on Form 10-K under the caption "Risk Factors."Media Contact: Sai Main Email: [email protected]Investor Relations Contact: Scott PowellSkyline Corporate Communications Group, LLC Office: +1 (646) 893-5835 Email: [email protected]SOURCE Innovative Eyewear, Inc. WANT YOUR COMPANY'S NEWS FEATURED ON PRNEWSWIRE.COM? 440k+ Newsrooms & Influencers 9k+ Digital Media Outlets 270k+ Journalists Opted In

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