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META
CNBC
218 days

Instagram head Mosseri says app will prioritize original content, with potential TikTok ban days away

1. Instagram to prioritize original and creative content in 2025. 2. Comments come amid potential TikTok ban influencing user shifts. 3. Instagram aims to improve creative tools and user engagement. 4. Executives preparing for a potential influx of new users. 5. Mosseri emphasizes enhancing social connections through content recommendations.

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FAQ

Why Bullish?

The prioritization of original content could enhance user engagement, driving Meta's ad revenue. Past shifts in user behavior due to competitive changes have positively affected Meta's stock performance.

How important is it?

The article highlights strategic changes at Instagram that could significantly impact META's growth trajectory and user base.

Why Short Term?

The immediate potential ban on TikTok could lead to a quick surge in Instagram users. Historically, rapid shifts in social media platforms have caused immediate price reactions.

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