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Kraft Heinz to remove artificial dyes from U.S. products by end of 2027

1. Kraft Heinz plans to eliminate artificial dyes by 2027, impacting numerous products. 2. About 10% of Kraft's items currently use FD&C colors, affecting major brands. 3. Consumer perception may shift towards healthier options but color appeal could decline. 4. FDA pressure leads food industry to remove synthetic dyes for health reasons. 5. Kraft has made over 1,000 recipe changes to improve food nutrition recently.

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FAQ

Why Bullish?

Removing artificial dyes aligns with health trends; could boost sales if accepted.

How important is it?

The decision reflects broader industry shifts; likely to appeal to health-conscious consumers.

Why Long Term?

Long-term consumer health trends suggest sustained demand for natural products, enhancing brand loyalty.

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