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Kraft Heinz to split into two companies

1. Kraft Heinz will split into two companies to improve focus. 2. First company projects $15.4 billion net sales in 2024. 3. Second company will offer $10.4 billion in net sales. 4. Split aims to enhance capital allocation and brand performance. 5. Kraft Heinz has struggled, shares down 60% since merger.

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Why Bullish?

The split aims to streamline operations, which may enhance financial performance. A historical example is Kellogg's successful spin-off of its snacks business, leading to improved investor confidence.

How important is it?

The article details a significant strategic shift for Kraft Heinz, impacting future growth prospects and investment strategies.

Why Long Term?

Long-term benefits expected as focusing on brand segments could yield growth. Historical precedent shows that such strategic separations can generate value over time.

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