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Kroger Unveils "Elite ATE" Snack Bracket

1. Kroger launches 'Elite Ate' Snack Bracket showcasing top customer snacks. 2. Exclusive deals on game day snacks highlight Kroger's marketing strategy. 3. Kroger associates' favorite snacks presented in promotional campaign.

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FAQ

Why Bullish?

The promotion could drive sales and foot traffic. Historically, such marketing has boosted profits during peak seasons like game days.

How important is it?

The snack bracket campaign is likely to enhance customer engagement and sales, crucial during high-traffic periods.

Why Short Term?

Promotional activities often lead to immediate increases in sales. Previous campaigns at Kroger during similar events demonstrated swift positive impacts.

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Our Brands products face off in snack bracket challenge and retailer reveals Kroger associates' favorite snacks

CINCINNATI, March 20, 2025 /PRNewswire/ -- The Kroger Co. (NYSE: KR) today shared the launch of its "Elite Ate" Snack Bracket, featuring a delicious lineup of customers' favorite snacks from Kroger's Our Brands.

From savory chips to sweet treats, it is a snack-off with exclusive deals on the ultimate game day eats. The retailer is also giving the inside scoop on which snacks are MVPs among Kroger associates.

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