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Lead Real Estate Co., Ltd Announces Plan of New Hotel, ENT TERRACE TSUKIJI 6 CHOME, where the Urban Development Project of the Decade in Tokyo is Taking Place

1. Lead Real Estate plans an 8-room hotel in Tsukiji, Tokyo. 2. The hotel will be part of a major urban redevelopment project. 3. Estimated construction cost is approximately $600 million. 4. The site is near Tokyo’s urban landscape and cultural resources. 5. Lead Real Estate aims to leverage its luxury market position.

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Why Bullish?

The announcement propels LRE's growth narrative amid urban redevelopment, similar to past real estate booms.

How important is it?

The new hotel represents a strategic expansion in a prime location, enhancing LRE's portfolio and long-term profitability.

Why Long Term?

The completion of the hotel and surrounding redevelopment will boost demand long-term, akin to Tokyo's previous infrastructure projects.

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TOKYO, March 14, 2025 (GLOBE NEWSWIRE) -- Lead Real Estate Co., Ltd (Nasdaq: LRE) (“LRE” or “the Company”), a Japanese real estate developer of luxury residential properties including single-family homes and condominiums across Tokyo, Kanagawa prefecture and Sapporo, is announcing the plan for the construction of its extended stay hotel, ENT TERRACE Tsukiji 6 Chome. A planned 8-room extended stay type hotel, ENT TERRACE Tsukiji 6 Chome, located in Tsukiji, Chuō-ku, Tokyo, will be made from reinforced concrete and have 9 floors above ground. It is planned to have a building area of 6,698 square feet and land area of 1,016 square feet. The Company owns the lot for the hotel and construction is expected to start once there is a prospective buyer, as the land is being sold on the condition of hotel construction.   In the past, Tsukiji hosted the world’s largest fish market. Now, packed with world-class restaurants, the neighborhood provides an ideal location for foodies who want to experience some of the best cuisine of Tokyo and Japan. Strolling around the tiny streets of Tsukiji, one would be hard-pressed to find a restaurant that is not absolutely memorable. Tsukiji District Community Development Project Another thing to consider is the proximity of ENT TERRACE Tsukiji 6 Chome to the project site of the ongoing massive urban redevelopment initiative undertaken by the Tokyo Metropolitan Government in the Tsukiji District called the “Tsukiji District Community Development Project” that started in March 2022. This urban redevelopment initiative aims to contribute to the growth of the city by maximizing the potential of Tsukiji area with its landscape, history, and cultural resource and to transform the Tsukiji area as a “waterfront city” that befits and symbolizes Tokyo, with a view to welcoming people through the routes form the waterways and creating spaces for diverse exchange.   Conceptual Map of the Development Project Location of ENT TERRACE Tsukiji 6 Chome and Project Site Location        * Red Lining: Area subject to development project * Ent Terrace Symbol: Hotel Location Project Overview Location: Areas within Tsukiji 5-chome and Tsukiji 6-chome, Chuo District, TokyoArea of Project Site: 19 ha Total Construction Cost: Estimated 600 million dollars Participating Company: 11 companies (Mitsui Real Estate, Toyota Automobile, Shimizu Construction, Asahi Newspaper, etc.) Featured Structures: Multifunctional super facility (capacity for approximately 50,000 people), new subway station, boat transportation facilities  Conceptual Image of the Multifunctional facility About Lead Real Estate Co., Ltd Lead Real Estate Co., Ltd is a Japanese developer of luxury residential properties, including single-family homes and condominiums, across Tokyo, Kanagawa prefecture, and Sapporo. In addition, the Company operates hotels in Tokyo and leases apartment building units to individual customers in Japan and Dallas, Texas. The Company’s mission is to serve its customers by offering stylish, safe, and luxurious living. The Company’s vision is to adopt the Kaizen (continuous improvement) approach to seek to improve its operations, and to leverage its nationally recognized, award-winning luxury homes and strong market position in the luxury residential property market in Tokyo, Kanagawa prefecture, and Sapporo to create a global transaction platform allowing access to prime Japanese condominiums as well as overseas condominiums, including in the U.S. and Hong Kong. For more information, please visit the Company’s website at https://www.lead-real.co.jp/en/. Forward-looking Statements Statements in this press release about future expectations, plans and prospects, as well as any other statements regarding matters that are not historical facts, may constitute "forward-looking statements" within the meaning of The Private Securities Litigation Reform Act of 1995. The words "anticipate," "believe," "continue," "could," "estimate," "expect," "intend," "may," "plan," "potential," "predict," "project," "should," "target," "will," "would" and similar expressions are intended to identify forward-looking statements, although not all forward-looking statements contain these identifying words. Actual results may differ materially from those indicated by such forward-looking statements as a result of various important factors, including: the uncertainties related to market conditions and other factors that may affect its future results in the Company's registration statement and in its other filings with the U.S. Securities and Exchange Commission. Any forward-looking statements contained in this press release speak only as of the date hereof, and the Company specifically disclaims any obligation to update any forward-looking statement, whether as a result of new information, future events or otherwise. Contact Information: For Media and Investor RelationsDaisuke TakahashiChief Financial OfficerLead Real Estate Co., Ltdd-takahashi@lead-real.co.jp +81 3-5784-5127 Skyline Corporate Communications Group, LLCScott Powell, President1177 Avenue of the America’s, 5th FloorNew York, NY 10036Office: (646) 893-5835Email: info@skylineccg.com Conceptual Map of the Development Project Location of ENT TERRACE Tsukiji 6 Chome and Project Site Location Conceptual Image of the Multifunctional facility

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