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Leading Industrial Manufacturer Selects HawkSearch to Power Digital Commerce Growth

1. Bridgeline Digital announces HawkSearch for a major industrial manufacturer's eCommerce. 2. The integration enhances search capabilities and user experience on the site. 3. Features include Instant Engage, dynamic autocomplete, and personalized recommendations. 4. CEO claims integration will drive measurable growth and boost revenue.

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Why Bullish?

The integration of AI-driven technology is expected to enhance sales growth, similar to past partnerships that improved revenue for tech firms. Historical examples include Shopify's rise post integration of enhanced eCommerce tools which drove sales significantly.

How important is it?

The news about a major contract highlights Bridgeline's growing role in AI-driven marketing, positioning it well in a competitive market. The potential for improved revenue increases investor interest.

Why Short Term?

Immediate deployment impacts sales and user engagement on the eCommerce site, likely resulting in quick revenue gains. Historical spikes in stock prices after similar announcements suggest a short-term positive outcome.

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Bridgeline Digital, Inc. (NASDAQ:BLIN), a leader in AI-driven marketing technology, announced today that a major industrial manufacturer has selected HawkSearch to power product discovery for its eCommerce site. The HawkSearch integration will enhance the manufacturer's current eCommerce site with scalable search capabilities, including Instant Engage, dynamic autocomplete, and personalized product recommendations. The deployment will also feature Bridgeline's Rapid UI framework and advanced merchandising tools to improve conversion rates and standardize the user experience.Instant Engage will display the most popular products, category pages, and content items as soon as the user clicks on the search bar. For example, a contractor interacting with the search bar on the manufacturer's site might see top-selling fittings like the 2" Elbow - Copper Press, links to category pages for Valves and Stainless-Steel Components, and featured resources such as installation guides or specification sheets. This kind of immediate applicability keeps users engaged, increases cart sizes, and lifts conversion rates, all leading to revenue growth."This integration is designed to drive measurable growth," said Ari Kahn, CEO of Bridgeline. "With HawkSearch, manufacturers gain AI-powered tools to deliver faster, more personalized shopping experiences that increase conversion rates and boost revenue."About BridgelineBridgeline helps companies grow online revenue by increasing traffic, conversion rates, and average order value. To learn more, visit www.bridgeline.com.Contact:Danielle ColvinSVP of MarketingBridgeline Digital[email protected]SOURCE: Bridgeline Digital

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