Lifeway Foods Announces Muscle Mates™: A Breakthrough Functional Beverage with Creatine, Protein and Probiotics Disrupting the Fitness Nutrition Category
1. Lifeway announces Muscle Mates™, a new health beverage product. 2. Muscle Mates™ combines protein, creatine, and probiotics for enhanced wellness. 3. The creatine market is projected to reach $1.11 billion by 2024. 4. Creatine sales surged 300% at The Vitamin Shoppe since 2019. 5. Muscle Mates™ targets athletes and health-conscious consumers with innovative flavors.