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Lincoln Financial Expands Financial Wellness Solutions to Empower Employee Wellbeing

1. Rising U.S. household debt boosts demand for Lincoln's WellnessPATH® Marketplace. 2. Lincoln's program offers financial wellness support to employers and employees.

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Why Bullish?

The increase in demand for financial wellness products positions LNC well. Historical data shows companies providing financial wellness options often see improved employee retention and engagement.

How important is it?

High employee debt levels necessitate financial wellness solutions, presenting LNC with growth opportunities. The ongoing trend could drive stock appreciation due to increased service demand.

Why Short Term?

Immediate market response likely as firms seek to enhance employee benefits amid rising debt. Quick adoption can yield rapid improvements in LNC's sales pipeline.

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METPRUAFL
RADNOR, Pa.--(BUSINESS WIRE)--With household debt reaching over $18 trillion in the U.S.1, more and more employees seek financial wellness support from their employers in addition to traditional group benefits and retirement planning services. Lincoln's flexible wellness program, WellnessPATH® Marketplace, helps employers support their employees in taking action to address their financial concerns. Employees can easily access this one-stop shop for financial wellness benefits and products offer.

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