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LocaliQ Announces George Schoenstein as Chief Marketing Officer

1. Gannett appoints George Schoenstein as CMO for LocaliQ's marketing initiatives. 2. Schoenstein aims to enhance LocaliQ's brand and accelerate growth.

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Why Bullish?

The appointment of an experienced CMO can strengthen LocaliQ's market position. Successful branding efforts may lead to improved revenues, similar to previous leadership changes in tech firms.

How important is it?

The leadership change at LocaliQ is significant as it indicates strategic shifts in Gannett's approach to digital marketing, which could influence investor confidence and market performance.

Why Long Term?

Brand enhancement and growth strategies typically take time to materialize. Historical examples show that solid marketing leadership positively influences stock performance over several quarters.

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NEW YORK, NY--(BUSINESS WIRE)--LocaliQ, Gannett Co., Inc.'s (NYSE: GCI) Digital Marketing Solutions (DMS) business, welcomes George Schoenstein as he joins the DMS Leadership Team as Senior Vice President, Chief Marketing Officer today. Schoenstein will spearhead the platform's marketing initiatives and accelerate the company's growth trajectory. He will report directly to LocaliQ General Manager Bill Scanlon. “I am eager to bring my vision for enhancing LocaliQ's brand presence in the digital.

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