Lyft to buy taxi app Free Now for $200 million to expand into Europe
1. Lyft announces acquisition of Free Now for $199 million. 2. Deal expected to close in the second half of 2025. 3. Free Now operates in 150 cities across nine European countries. 4. The acquisition aims to expand Lyft's European market presence. 5. Free Now is projected to generate over 1 billion euros in bookings in 2024.