1. The unique Ferrari 250 GTO Bianco Speciale will be auctioned in January. 2. It remains the only factory-built white Ferrari 250 GTO, enhancing its rarity.
The auction of a rare Ferrari like the 250 GTO can drive demand and prices for RACE. Historical auctions of rare collectibles often lead to increased interest in related brands like Ferrari.
The article highlights a unique Ferrari auction event that can revive interest in the brand, potentially influencing stock prices.
The upcoming auction could lead to short-term price excitement as collectors and investors anticipate merchandise sales and brand enhancement.