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Mercury Insurance Suggests Home Fire Safety Devices That Can Help Homeowners Protect Their Property

1. Mercury Insurance promotes fire safety during Fire Prevention Month. 2. Homeowners encouraged to invest in fire safety essentials. 3. Average of 361,450 home fires reported annually (2013-2022). 4. Proper planning and safety items can save property and lives. 5. Mercury Insurance highlights cost benefits for smoke detectors.

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Why Bullish?

Mercury's promotion of fire safety can enhance brand loyalty and possibly lead to increased policy sales, as homeowners may feel more secure investing in insurance when they understand the risks and safety options available. When companies promote safety and awareness, it positions them well in the market, historically leading to positive price movements, especially post-awareness campaigns.

How important is it?

The article focuses on proactive measures that can lead to an increased perception of Mercury Insurance's value, potentially translating to higher sales. The correlation between fire safety awareness and insurance sales is significant, making this campaign's impact likely notable.

Why Short Term?

The effects of this promotion could drive immediate interest and engagement from homeowners seeking insurance, likely leading to increased inquiries and sales in the short term, particularly during the heightened awareness period of Fire Prevention Month.

Related Companies

Essential Fire Safety Items Can Help Families Act Quickly and Protect What Matters Most

LOS ANGELES, Oct. 31, 2025 /PRNewswire/ -- Mercury Insurance (NYSE:MCY) continues to recognize Fire Prevention Month by encouraging homeowners to strengthen their home safety plans and invest in fire safety essentials that can help protect their property and provide heightened safety for themselves and loved ones.

According to the National Fire Protection Association, from 2013 to 2022, an average of 361,450 home fires occurred annually across the United States. 

"Having some of these fire safety items readily available can save your property in the event of a fire," said Bonnie Lee, Vice President, Homeowners Claims for Mercury Insurance. "Planning beforehand can save you time and limit a sense of panic."

Mercury encourages every homeowner to consider having the following fire safety items on hand:

  • Fire Extinguishers: There are five classes of fire extinguishers. A,B,C,D and K (Kitchen). Most multipurpose fire extinguishers cover basic fire risks including combustibles, flammable liquids, and electrical fires.



  • Smoke and CO2 Detectors: Both devices provide an early warning allowing for a quicker emergency response. Can also provide a discount on your insurance policy.



  • Fire Blanket: Fire blankets are versatile and can be used for different types of fires such as grease, flammable liquids, and electrical fires.



  • Fire Ladder: Provides a critical and safe backup escape route in the event primary exits are blocked by smoke or flame.



  • Fireproof Safe: Owning a fireproof safe can protect your valuables from fire damage and provides piece of mind during emergencies.



  • Home Security System: Many systems have the capability to detect fire, carbon monoxide, and flooding. They will alert emergency services.

"These fire safety items will offer your family early warning of a fire and help make a safe evacuation quicker and more efficient," said Lee. "Having less to worry about makes it easier should you need to get out of your house immediately."

To file a homeowners claim, please visit https://www.mercuryinsurance.com/claims/

About Mercury Insurance

Mercury Insurance (NYSE:MCY) is a multiple-line insurance carrier predominantly offering personal auto, homeowners, renters and commercial insurance through a network of independent agents in Arizona, California, Georgia, Illinois, Nevada, New Jersey, New York, Oklahoma, Texas and Virginia, as well as auto insurance in Florida. Mercury writes other lines of insurance in various states, including commercial, business owners and business auto, landlord, home-sharing, ride-hailing and mechanical protection insurance.

Since 1962, Mercury has provided customers with tremendous value for their insurance dollar by pairing ultra-competitive rates with excellent customer service, through more than 4,200 employees and a network of more than 6,340 independent agents in 11 states. Mercury has earned an "A" rating from A.M. Best, as well as "Best Auto Insurance Company" designations from Forbes and Insure.com. For the latest news, please visit the new Mercury Insurance Newsroom at https://newsroom.mercuryinsurance.com/. For further assistance, contact us at newsroom@mercuryinsurance.com, visit www.MercuryInsurance.com or follow the company on X, Instagram or Facebook.

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SOURCE Mercury Insurance

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