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Motorcycles, whiskey, gum: How the E.U. is targeting U.S. products with retaliatory tariffs - MarketWatch

1. E.U. plans new tariffs on U.S. imports due to steel aluminum taxes. 2. About $28 billion of American goods, including motorcycles, will be affected. 3. Harley-Davidson shares dropped 5.53% amid these tariff concerns. 4. E.U.'s retaliatory measures are reminiscent of past Trump-era tariffs. 5. Uncertainty in trade policies may disrupt supply chains and raise prices.

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FAQ

Why Very Bearish?

The reimplementation of tariffs negatively affects Harley-Davidson's sales potential in Europe, similar to past experiences in 2018, which saw significant declines in stock price. Given that motorcycles are directly targeted, investors can expect reduced revenues.

How important is it?

The article discusses significant tariffs directly affecting Harley-Davidson, indicating probable immediate market reactions. The targeted nature of the tariffs makes this information crucial for stakeholders in HOG.

Why Short Term?

The tariffs will take effect soon and directly impact sales in Q2 2024. The immediate nature of increased costs and potential price raises will likely result in quick responses from the market.

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