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Natuzzi Will Be Present at the Expo 2025 Osaka With Its Collections

1. Natuzzi partners with Italy Pavilion for Expo 2025 Osaka. 2. Expo expected to attract over 30 million visitors. 3. Natuzzi aims to showcase Mediterranean design values. 4. Company enhances commercial performance in APAC region. 5. Commitment to Japanese culture strengthens brand presence.

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Why Bullish?

Natuzzi's partnership at a high-visibility global event enhances brand recognition. Historical precedence shows event participation boosts sales and stock value.

How important is it?

Participation in such a prominent event signifies confidence and enhances reputation, likely boosting investor sentiment.

Why Long Term?

Exposure at Expo 2025 could result in sustained sales growth and market share. Previous examples, like other brands in expos, show lasting benefits.

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SANTERAMO IN COLLE, Bari, Italy--(BUSINESS WIRE)--Natuzzi partners with the Italy Pavilion at Expo 2025 Osaka. From April 13 to October 13, Osaka is expected to welcome over 30 million visitors and participants from more than 160 countries to the Expo 2025. Natuzzi has been selected as one of the official partners of the Italy Pavilion. The Italy Pavilion—designed by MCA, Mario Cucinella Architects—draws inspiration from the concept of the Renaissance Ideal City. Within this framework, Natuzzi showcases its signature Mediterranean lifestyle and hospitality, furnishing the space with collections such as Deep and Wave by Nika Zupanc, and the iconic Re-vive armchair. “Expo Osaka marks a pivotal opportunity for us to share, on a global stage, the core values that define our DNA: art, beauty, craftsmanship, and quality. Through our participation, we aim to convey our vision of design that blends Mediterranean roots with innovation. With our international presence and over 65 years of history and expertise, we are well positioned to engage with diverse cultures,” Pasquale Natuzzi, Executive Chairman and Founder of the Natuzzi Group. With a nearly four-decade presence in Japan, Natuzzi commitment to Expo 2025 Osaka is a testament of our respect for the Japanese culture, values and heritage. Natuzzi currently operates 24 free-standing stores in the Rest of APAC region, comprising 16 Natuzzi Italia and 8 Natuzzi Editions stores. Since the beginning of the year, the Natuzzi Group has strengthened its commercial, retail and finance organization to enhance performance across the region. More News From NATUZZI S.P.A.

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