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AMZN
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Netflix is teaming up with Amazon, and it's dragging down adtech rival The Trade Desk's stock

1. Amazon partners with Netflix for advertising on its platform. 2. The deal increases competition with The Trade Desk. 3. Morgan Stanley downgraded The Trade Desk due to competition from Amazon. 4. The Trade Desk's shares dropped over 10% after the announcement. 5. Amazon aims to become the top demand-side platform globally.

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FAQ

Why Bullish?

Amazon's growth in advertising through wider partnerships can boost revenue. Historical trends show advertising expansions lead to stock price growth.

How important is it?

The partnership enhances Amazon's ad business, which is critical for future growth. As one of the largest players, any advancement in ad tech will significantly impact AMZN.

Why Long Term?

The partnership positions Amazon competitively for future ad revenue growth, indicating sustained impact. Past partnerships in digital advertising have benefitted Amazon over time.

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