Nike's CEO breaks down where its comeback plan is taking root — and where it still has work to do
1. Nike's Q1 revenue rose 1% to $11.7 billion amidst a comeback strategy. 2. The 'Win Now' strategy emphasizes sports, particularly running for growth. 3. Greater China faces challenges, reporting a 10% revenue drop. 4. Wholesale revenue increased by 7%, indicating recovery in partnerships. 5. Nike Direct and online sales remain work-in-progress for future revenue.