Nike warns of whopping $1B hit from tariffs — but shares jump on upbeat sales forecast
1. Nike plans to reduce China production to offset tariff costs. 2. First-quarter revenue drop forecasted better than analyst estimates. 3. Company’s share price rose 11% in extended trading after earnings report. 4. Nike investing heavily in running shoes to regain market share. 5. New CEO emphasizes innovation and sports-focused marketing strategies.