StockNews.AI
NCLH
StockNews.AI
2 hrs

Norwegian Cruise Line Holdings Ltd. Launches Loyalty Status Honoring Program Across All Three Brands

1. NCLH launches Loyalty Status Honoring Program across its cruise brands. 2. Members can enjoy tier recognition on all brands starting October 15, 2025. 3. The program promotes brand exploration, enhancing the guest experience. 4. NCLH operates 34 ships with itineraries to over 700 destinations. 5. The initiative reflects NCLH's commitment to strengthening guest loyalty.

6m saved
Insight
Article

FAQ

Why Bullish?

The Loyalty Status Honoring Program enhances brand loyalty, potentially increasing customer retention. Historical examples show loyalty programs lead to increased sales, as seen with hotel chains and airlines.

How important is it?

The loyalty program is a strategic move to enhance competitive positioning and customer retention, making it highly relevant.

Why Short Term?

The impact is expected soon after the program launch, likely to boost bookings quickly. Customer engagement and bookings typically rise immediately following loyalty program enhancements.

Related Companies

RCLCCLPACD
Elevating recognition and rewarding brand loyalty, Norwegian Cruise Line Holdings Ltd. unlocks more ways for guests to explore the world across its three award-winning brands: Norwegian Cruise Line®, Oceania Cruises®, and Regent Seven Seas Cruises® September 29, 2025 08:45 ET  | Source: Norwegian Cruise Line Holdings Ltd. MIAMI, Sept. 29, 2025 (GLOBE NEWSWIRE) -- Norwegian Cruise Line Holdings Ltd. (NYSE: NCLH), a leading global cruise company operating Norwegian Cruise Line, Oceania Cruises, and Regent Seven Seas Cruises, today announced the launch of its new Loyalty Status Honoring Program, enabling guests to have their loyalty status honored across all three cruise brands. Beginning with sailings departing Oct. 15, 2025, members of Latitudes Rewards®, Oceania Club®, and the Seven Seas Society® will be able to have their loyalty tier honored at the closest corresponding tier across all three brands on a per-cruise basis. With 34 ships sailing to more than 700 destinations worldwide, the NCLH Loyalty Status Honoring Program empowers guests to discover new ways of traveling, whether it’s enjoying exciting sailings aboard Norwegian Cruise Line, indulging in The Finest Cuisine at Sea® with Oceania Cruises, or experiencing unrivaled, all-inclusive cruising with Regent Seven Seas Cruises. “We want our guests to feel rewarded whenever they choose to sail within our family of award-winning cruise brands,” said Harry Sommer, president and chief executive officer of Norwegian Cruise Line Holdings Ltd. “With the new Loyalty Status Honoring Program, our guests can experience more of what makes each brand special, while still enjoying the loyalty recognition they’ve worked hard to achieve.” NCLH’s Loyalty Status Honoring Program underscores the company’s Charting the Course strategy by encouraging brand exploration, strengthening guest loyalty and elevating the overall guest experience. By honoring loyalty across its portfolio, the company is deepening its connection with guests while opening the door to new ways of experiencing its award-winning brands. NCLH Loyalty Status Honoring Program Highlights: Recognition Across Cruise Brands: Members of Latitudes Rewards, Oceania Club, and Seven Seas Society will now see their loyalty status honored across all three cruise lines, making it easier than ever to explore all brands while enjoying recognition.Elevated Guest Experience: Guests can sail confidently knowing their loyalty is valued no matter which brand they choose, enhancing every voyage with the perks they’ve earned.More Ways to Explore: With 34 ships sailing to more than 700 destinations, the program unlocks a broader range of vacation styles, itineraries, and experiences across the company’s portfolio.Commitment to Loyalty: This program underscores the company’s dedication to rewarding its most loyal guests while encouraging them to discover the unique offerings of each brand. The program opens for requests beginning today, Sept. 29, 2025, with the first eligible sailings starting Oct. 15, 2025. To learn more about the NCLH Loyalty Status Honoring Program, including Terms and Conditions, eligibility and benefit details, guests can visit the loyalty program pages of: Norwegian Cruise Line; Oceania Cruises; Regent Seven Seas Cruises. About Norwegian Cruise Line Holdings Ltd.Norwegian Cruise Line Holdings Ltd. (NYSE: NCLH) is a leading global cruise company which operates Norwegian Cruise Line, Oceania Cruises and Regent Seven Seas Cruises. With a combined fleet of 34 ships and more than 71,000 Berths, NCLH offers itineraries to approximately 700 destinations worldwide. NCLH expects to add 13 additional ships across its three brands through 2036, which will add over 38,400 Berths to its fleet. To learn more, visit www.nclhltd.com. Media Contact Sarah Inmonnclhmedia@nclcorp.com A photo accompanying this announcement is available at https://www.globenewswire.com/NewsRoom/AttachmentNg/e3e05ca0-2b0d-4950-ab48-fc126e2f017c NCLH Loyalty Status Honoring Program - Status Chart NCLH Loyalty Status Honoring Program - Status Chart. Please see website for more details.

Related News