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OpenTable and FreedomPay Announce Strategic Partnership to Enhance Dining and Payment Experience

1. OpenTable partners with FreedomPay to enhance restaurant payment experiences. 2. New features include credit card holds and prepaid reservations for diners. 3. Integration aims to reduce restaurant no-shows and optimize booking processes. 4. Partnership enhances guest experience through advanced payment technologies. 5. Rollout will extend internationally through 2026 for hospitality brands.

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Why Bullish?

The integration supports OpenTable's revenue growth potential within the hospitality sector. Previous collaborations enhancing service efficiency have led to increased customer engagement and revenue.

How important is it?

This strategic partnership enhances OpenTable’s service offerings, likely boosting revenues and market share, ultimately benefiting BKNG.

Why Long Term?

The gradual rollout through 2026 indicates sustained benefits, aligning OpenTable with evolving market trends and consumer preferences.

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Philadelphia, Pennsylvania, March 25, 2025 (GLOBE NEWSWIRE) -- OpenTable, a global leader in restaurant technology, and FreedomPay, a global leader in Next Level Commerce™, today announced a partnership to elevate the payment experience for hotel restaurants and groups. The partnership unlocks restaurants' abilities to require credit card holds, charge no-show fees, take deposits, and offer prepaid experiences utilizing FreedomPay’s network of 1,000+ payment integrators, innovators, and consultants. Restaurants that turn to OpenTable's powerful suite of tools including table management, real-time reservation tracking, and advanced payment capabilities now have access to secure omnichannel payments, sub one second processing speeds, and one platform from which to centralize their payment operations. This collaboration will integrate OpenTable’s best-in-class reservation and guest management platform with FreedomPay’s award-winning, data-driven commerce technologies, enabling restaurants to deliver a seamless, end-to-end experience for diners through a suite of global processing, acquiring, and payment technology partners. “Partnering with FreedomPay enables us to provide hotel restaurants and groups with another industry-leading payments platform,” said Susan Lee, Chief Strategy Officer at OpenTable. “Ultimately, the more we can find ways to reduce no-shows for restaurants and optimize deposits and experience bookings, the better for the industry.” Whether diners pay at the table, put down a reservation deposit beforehand or pre-pay for an OpenTable Experience online or via the OpenTable app, FreedomPay’s technology will allow restaurants to process payments quickly and securely. The partnership also enables restaurants to capture valuable insights about guest preferences and behaviors, helping them tailor experiences to drive customer loyalty. FreedomPay’s technology will allow restaurants to process payments quickly and securely, whether diners pay at the table, or pre-pay for OpenTable Experiences of a reservation deposit online or via the OpenTable app. “FreedomPay is proud to join forces with OpenTable to elevate the dining experience,” said Chris Kronenthal, President at FreedomPay. “Together, we’re bridging the gap between reservations and payments, delivering a solution that not only enhances efficiency for restaurants, but also creates a more enjoyable guest experience.” The partnership is now available in the US and will be rolling out internationally through 2026 for leading hospitality brands. About FreedomPay FreedomPay’s Next Level Commerce™ platform transforms existing payment systems and processes from legacy to leading edge and enables merchants to unleash the power of pay. As the premier choice for many of the largest companies across the globe in retail, hospitality, lodging, gaming, sports and entertainment, foodservice, education, healthcare and financial services, FreedomPay’s technology has been purposely built to deliver rock solid performance in the highly complex environment of global commerce. The company maintains a world-class security environment and was one of the first payment solution providers in North America to be validated by the PCI Security Standards Council. FreedomPay’s robust solutions across payments, security, identity, and data analytics are available in-store, online and on-mobile and are supported by rapid API adoption. The award winning FreedomPay Commerce Platform operates on a single, unified technology stack across multiple continents allowing enterprises to deliver an innovative Next Level experience on a global scale. Learn more at www.freedompay.com. About OpenTable OpenTable, a global leader in restaurant tech and part of Booking Holdings, Inc. (NASDAQ: BKNG), helps more than 60,000 restaurants worldwide fill 1.8 billion seats a year. OpenTable's world-class technology empowers restaurants to focus on what matters most – their team, their guests, and their bottom line – while enabling diners to discover and book the perfect restaurant for every occasion.

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