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Optavise Introduces Optavise Clear, a New Solution in Employee Benefits Management

1. Optavise Clear launches to ease employee benefits confusion. It provides a single point of contact. 2. Study shows 73% of employees seek more benefit education. This validates the product's need. 3. CNO Financial Group drives innovation in employee benefits. This boosts brand differentiation. 4. The solution offers personalized guidance via technology and human expertise. It aims to reduce employee costs. 5. Enhanced benefits navigation may improve retention and satisfaction. This supports longer-term operational improvements.

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Why Bullish?

CNO’s new product offering enhances employee satisfaction and cost management, which may boost client retention and overall business performance. Historical instances in insurance and benefits sectors show similar launches have positively influenced market perception.

How important is it?

The initiative directly strengthens CNO’s operational capabilities in the benefits space, supporting long-term brand reputation and efficiency improvements, though the immediate earnings impact may be moderate.

Why Long Term?

Ongoing improvements in employee benefits can drive sustained competitive advantage and cost savings over time, impacting earnings gradually.

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CARMEL, Ind., Feb. 24, 2025 /PRNewswire/ -- Optavise, a leading provider of employee benefits services, offering personalized expert guidance backed by technology, today introduced Optavise Clear—a comprehensive solution to eliminate employee confusion and frustration with their benefits. As employee satisfaction continues to be a critical factor in workplace retention and performance, Optavise Clear offers a seamless, year-round experience to help employees navigate their benefits with ease and confidence. According to a recent study, 73% of employees seek more education on their benefit options1, while Optavise research2 found that 68% of employees agree online resources are very or extremely helpful for learning about health benefits, along with 84% who find one-on-one conversations to be very or extremely helpful. Optavise Clear addresses these needs by providing a single point of contact for employees, delivering personalized guidance and support during critical moments. "Optavise Clear is designed to bring the human back into health, with dedicated professionals providing customized and attentive support for employers and their employees," said Karen DeToro, president, Worksite Division at CNO Financial Group. "Our new product delivers on Optavise's mission to eradicate confusion and frustration around employee benefits by ensuring their needs are met with care and accuracy, ultimately improving employee satisfaction and reducing costs." In addition to year-round, on-demand support for employees with their benefits and healthcare decisions, Optavise Clear includes the following services: For more information about Optavise Clear and to learn more about Optavise's employer solutions, visit this link. About OptaviseOptavise provides personalized employee benefits solutions to help employers and their employees optimize their benefits and make better health and financial decisions. Optavise offers a unique combination of innovative technology, flexible voluntary benefits, and experts who educate and communicate with employees about their benefits. A part of the CNO Financial Group (NYSE: CNO) family of brands, Optavise operates through direct sales to employers and a nationwide network of more than 10,000 broker partners and over 600 dedicated agents that serve nearly 20,000 employers. For more information, visit Optavise.com. 1 – Godbout, Ted. (Sept. 24, 2024). Study Finds Most Participants Don't Understand Their Benefits. PCSA. https://www.psca.org/news/psca-news/2024/9/study-finds-most-participants-dont-understand-their-benefits/  2 – Optavise. 2023 Healthcare Literacy Report. https://www.optavise.com/insights/resources/report/the-2023-consumer-report SOURCE Optavise

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