Pepsi Has Lost Its Bubbles. Elliott Wants to Make It Pop Again.

1. Elliott Investment Management took a $4 billion stake in PepsiCo. 2. PepsiCo's beverage market share is declining, affecting its valuation. 3. Activist investor proposes cost-cutting and selling noncore brands. 4. Stock remains discounted but potential recovery noted by Elliott. 5. Past activist efforts at PepsiCo have not significantly increased stock value.