Planet Fitness Finally Made Canceling Easier. Why Its CEO Thinks That Could Help Growth
1. Planet Fitness sees increased membership cancellations due to online cancellation policy. 2. CEO states this policy will attract future members over time. 3. The company expects same-club sales to increase by 6% this fiscal year. 4. Despite a quarterly revenue rise, shares dropped 3% on the news. 5. Stock has risen approximately 7% since the beginning of the year.