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ResiBrands' That 1 Painter Announces Nationwide Paint It Forward ProSocial Campaign and Launches Call for Nominations

1. Sherwin-Williams partners with That 1 Painter for national service project in 2025. 2. This event may enhance SHW's brand image and community engagement.

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Why Bullish?

The partnership highlights Sherwin-Williams' commitment to community, potentially boosting brand loyalty. Such initiatives can positively affect customer perception, similar to past community outreach successes.

How important is it?

The collaboration with That 1 Painter may enhance customer relationships and brand visibility, driving future growth. Community-driven campaigns tend to resonate well with consumers, especially in service-based industries.

Why Long Term?

The brand image benefits from community initiatives can manifest over time, impacting sales long-term. Previous charitable efforts have led to sustained consumer support.

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AUSTIN, Texas--(BUSINESS WIRE)-- #BlueCollar--ResiBrands today announced the launch of the first-ever Paint It Forward national day of service for its That 1 Painter franchisees, and the call for nominations. On March 24, 2025, more than 100 transformational projects will take place during the week as part of Paint It Forward. In partnership with Sherwin-Williams (NYSE: SHW), That 1 Painter businesses across the country will provide complimentary painting services, all gifted to deserving families and non-pr.

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