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RGP Appoints Jennifer Jones as Its First Chief Marketing Officer

1. RGP appoints Jennifer Jones as first Chief Marketing Officer. 2. Jones aims to enhance RGP's brand strategy amid market disruptions. 3. With Fortune 500 experience, she will lead strategic marketing initiatives. 4. RGP serves 88% of Fortune 100 firms, indicating strong market presence. 5. Company recognized for quality service in management consulting.

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FAQ

Why Bullish?

The strategic appointment of a CMO like Jones can invigorate RGP's marketing and growth potential. Historical shifts in leadership often correlate with increased investor confidence and company valuation.

How important is it?

The leadership change at RGP is critical as it directly impacts marketing strategies. Enhanced branding is vital for growth in the consulting sector, making it highly relevant to RGP's future performance.

Why Short Term?

The immediate focus on brand strategy will likely yield short-term visibility and possible financial performance improvements. Inspired branding efforts can lead to quick recognition and revenue uplifts in competitive markets.

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VERAROSTADBE
DALLAS--(BUSINESS WIRE)--RGP® (Nasdaq: RGP), a global professional services firm, today announced the appointment of Jennifer Jones as the organization’s first Chief Marketing Officer (“CMO”), effective immediately.“I’ve had the privilege of driving transformative change for Fortune 500 companies throughout my career, and I look forward to bringing focus to RGP’s brand strategy during such an exciting time,” said Jennifer Jones, CMO of RGP.Share Jennifer joined RGP in July 2019 as part of the company’s acquisition of digital transformation firm Veracity Consulting Group, LLC (“Veracity”), where she served as Managing Director of User Experience and Design. Since 2023, Jennifer has overseen Veracity’s human-centered design, marketing, and consulting sales functions, as Senior Vice President of Brand, Marketing, and Sales. In her role as CMO, Jennifer will lead all strategic marketing initiatives and report to RGP CEO Kate Duchene. She will oversee the evolution of the firm’s marketing function to align brand strategy with the company’s go-to-market vision, better support the business across all markets, and elevate brand storytelling. “The consulting industry has undergone massive disruption, and this is the right time to bring someone into this role to help set our brand apart,” said Kate Duchene, CEO of RGP. “Jen has been a driving force behind our storytelling and brand evolution efforts and has played a key role in our digital and sales strategies. Her rare mix of marketing, sales, and go-to-market expertise will be instrumental in bringing our brand vision to life, and we’re eager to build on the momentum we’re already seeing.” “I’ve had the privilege of driving transformative change for Fortune 500 companies throughout my career, and I look forward to bringing focus to RGP’s brand strategy during such an exciting time,” said Jennifer Jones, CMO of RGP. “We have an incredible opportunity to bring RGP’s flexible engagement models and market differentiation to life in a way that creates broader recognition in the dynamic professional services marketplace.” ABOUT RGP RGP is a global professional services leader that helps businesses navigate complex challenges with flexible, high-impact solutions across Finance, HR, Operations, and Technology. With 2,600+ experts worldwide and decades of experience, we're a trusted partner to the C-Suite—optimizing performance, accelerating transformation, and executing critical initiatives from strategy to automation and AI. Whether enterprises need embedded expertise, strategic consulting, or fully outsourced solutions, RGP is built to meet organizations where they are. Based in Dallas, TX, with offices worldwide, we annually engage with over 1,700 clients around the world from 42 physical practice offices and multiple virtual offices. RGP is proud to have served 88% of the Fortune 100 as of February 2025 and has been recognized by U.S. News & World Report (2024-2025 Best Companies to Work for) and Forbes (America’s Best Management Consulting Firms 2025, America’s Best Midsize Employers 2025, World’s Best Management Consulting Firms 2024). The company is listed on the Nasdaq Global Select Market, the exchange’s highest tier by listing standards. To learn more about RGP, visit: http://www.rgp.com.

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