Rivian will launch hands-off highway driver assist ‘in a few weeks'
1. Rivian announces hands-off highway driver assistance rollout; eyes-off version coming in 2026. 2. The upgrade positions Rivian against Ford’s BlueCruise and GM’s SuperCruise systems. 3. System leverages end-to-end training using GPUs and sensor data; similar to Tesla’s FSD approach. 4. Q4 2024 gross profit turnaround supports cost cuts and increased software revenue amid regulatory concerns.