Roku Called 'Self-Help' Turnaround, Citing Profit Focus And New Ad Partners
1. Keybanc upgraded Roku from Sector Weight to Overweight with $115 target. 2. Roku shows improved monetization and expense discipline, boosting EBITDA projections. 3. Analyst expects revenue growth driven by ad budget shifts to CTV. 4. Streaming hours surged 17% YoY, with The Roku Channel growing 84% YoY. 5. Roku aims for GAAP profitability by 2026 and stronger profits by 2027.