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AMZN
Benzinga
32 days

Roku Set For Q2 Spotlight As Ad Resilience, Frndly Boost, Amazon Deal Fuel Investor Optimism

1. Connected TV is rapidly growing; Roku is well-positioned for ad spending shift. 2. JPMorgan rated Roku Overweight, raising price forecast from $85 to $100. 3. Upcoming AMZN DSP partnership may boost Roku's 2025 revenue significantly. 4. Roku's Q2 platform revenue growth estimates raised to 15%, above guidance. 5. Stable advertising spending and easing tariffs contribute to positive outlook.

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FAQ

Why Bullish?

The anticipated partnership between AMZN and Roku could enhance advertising revenue, similar to Facebook's ad growth benefiting from its partnerships. Historical data from AMZN's collaborations indicates a trend towards revenue uplift.

How important is it?

The article's focus on AMZN's involvement with Roku indicates a strategic opportunity for revenue growth in the flourishing advertising segment.

Why Long Term?

As the partnership is set to launch in Q4, the long-term effects on AMZN's revenue from increased marketplace advertising may become evident over subsequent quarters.

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