Ryanair launches subscription that waives fees for reserved seats, insurance
1. Ryanair is launching a subscription service offering reserved seating and insurance. 2. The annual fee for the service is set at €79 or $85.
FAQ
Why Bullish?
The launch of a subscription service could enhance customer loyalty and revenue. Similar services by other airlines have historically improved customer satisfaction and financial performance.
How important is it?
The initiative aligns with industry trends towards subscription models, likely positively impacting earnings. Adoption rates and customer feedback will be crucial indicators of success.
Why Short Term?
Initial subscription uptake may boost immediate revenue, with long-term benefits dependent on retention. Historical precedents show swift financial impacts post-implementation of loyalty programs.