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ServiceNow to Boost CRM Offering With Acquisition of Logik.ai's Best-in-class, AI-powered CPQ Solution

1. ServiceNow acquires Logik.ai to enhance CRM capabilities. 2. Acquisition aims to improve sales productivity and efficiency.

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FAQ

Why Bullish?

The acquisition strengthens NOW's CRM solutions, potentially increasing revenue opportunities and market share.

How important is it?

The strategic acquisition signals growth and innovation for NOW, likely boosting investor confidence.

Why Long Term?

Strategic acquisitions like this often take time to integrate and yield financial benefits, similar to previous successful buyouts in the tech sector.

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SANTA CLARA, Calif.--(BUSINESS WIRE)--ServiceNow (NYSE: NOW), the AI platform for business transformation, today announced it signed a definitive agreement to acquire Logik.ai, an industry leader with a modern, AI-powered, and composable Configure, Price, Quote (CPQ) solution. Logik.ai's best-in-class capabilities for sales and commerce will expand ServiceNow's growing CRM footprint and empower sales organizations to close deals faster, boost productivity levels, and achieve greater efficiency.

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