Shares of American Eagle surge after Trump calls Sydney Sweeney campaign 'hottest ad out there'

1. American Eagle shares rose over 15% after Trump's support for Sweeney campaign. 2. Sweeney's ad campaign leads to mixed market reactions and criticism over sexism. 3. AEO stock down 27% YTD amid macroeconomic challenges and discounting issues. 4. Company expects revenue and margins to decline in the current quarter. 5. Impact of the new campaign on sales remains uncertain moving forward.