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Singapore Toys Market Forecast Report 2025-2034: 3.5% CAGR Forecast During 2025-2034 with Profiles of Notable Players LEGO, Bandai Namco, Hasbro, TOMY, Dream International, and Sunshing Marketing

1. Singapore toys market projected to grow at 3.5% CAGR until 2034. 2. Action figures drive market growth due to successful marketing campaigns. 3. Hasbro partnered with McDonald's for Happy Meal toy in 2023. 4. Supermarkets and online channels dominate toy distribution in Singapore. 5. Sustainable and eco-friendly toys are gaining popularity among consumers.

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Why Bullish?

The growth of the Singapore toys market, led by Hasbro’s strategic partnerships and product offerings, can positively influence HAS stock. Historical examples show that product collaborations often enhance brand visibility and sales.

How important is it?

The report highlights market trends directly affecting Hasbro, showcasing growth potential in a key region. The emphasis on product innovation and strategic partnerships indicates potential for revenue growth.

Why Long Term?

Sustained market growth projected until 2034 suggests ongoing opportunities for Hasbro. Brand positioning and product diversification in key markets underpin long-term prospects.

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LEGOBANDAITOMY
Dublin, June 23, 2025 (GLOBE NEWSWIRE) -- The "Singapore Toys Market Report and Forecast 2025-2034" report has been added to ResearchAndMarkets.com's offering.The Singapore toys market is projected to grow at a CAGR of 3.5% between 2025 and 2034.Growth in the Singapore toys market is boosted by hypermarkets and supermarkets, they offer a one-stop shopping experience for a variety of toys.Supermarkets and hypermarkets are very important in Singapore's toy market because they can be easily accessed and have a wide range of customers. This makes them convenient places for families with kids since they offer a mix of popular toy brands, licensed merchandise, educational toys, and seasonal toys at competitive prices. They allow individuals to browse and compare options easily.The toy industry in the domestic region is likely to find growth given steady growth among the relevant age group, coupled with robust marketing by toy brands. In August 2023 Hasbro in Singapore came together with McDonald's to release a new toy as part of the Happy Meal scheme.Online channels have emerged as one of the main players in the Singapore toy market over the past few years showing a significant rise. Platforms like shopee and Amazon give buyers access to toys that may not necessarily be found within physical stores. Singapore Toys Market ShareGrowth in the toys market of Singapore is led by action figures owing to the popularity of marketing campaigns led by brands in this segment. Action figures of iconic characters from famous video games, comics, and movie franchises like" Marvel", "DC" and "Star Wars" have a massive fan base among children and collectors which drives demand in this industry.Leading Companies in the Singapore Toys MarketMajor players in this market have a burgeoning outreach owing to investments in sustainable and eco-friendly toys driven by increasing environmental awareness along with an emphasis on safety and quality. LEGO SystemBandai Namco Holdings Inc.Hasbro, Inc.TOMY Company, Ltd.Dream International LimitedSunshing Marketing Pte Ltd. Singapore Toys Market SegmentationThe Singapore Toys Market Report and Forecast 2025-2034 offers a detailed analysis of the market based on the following segments:Market Breakup by Product: Action FiguresBuilding SetsGames and PuzzlesDollsSports and Outdoor ToysPlushOthers Market Breakup by Age Group: Up to 5 YearsBetween 5 to 10 YearsAbove 10 Years Market Breakup by Distribution Channel: Supermarkets and HypermarketsDepartmental StoresOnlineOthers Key Topics Covered:1 Executive Summary1.1 Market Size 2024-20251.2 Market Growth 2025(F)-2034(F)1.3 Key Demand Drivers1.4 Key Players and Competitive Structure1.5 Industry Best Practices1.6 Recent Trends and Developments1.7 Industry Outlook2 Market Overview and Stakeholder Insights2.1 Market Trends2.2 Key Verticals2.3 Key Regions2.4 Supplier Power2.5 Buyer Power2.6 Key Market Opportunities and Risks2.7 Key Initiatives by Stakeholders3 Economic Summary3.1 GDP Outlook3.2 GDP Per Capita Growth3.3 Inflation Trends3.4 Democracy Index3.5 Gross Public Debt Ratios3.6 Balance of Payment (BoP) Position3.7 Population Outlook3.8 Urbanisation Trends4 Country Risk Profiles4.1 Country Risk4.2 Business Climate5 Asia Pacific Toys Market Overview5.1 Key Industry Highlights5.2 Asia Pacific Toys Historical Market (2018-2024)5.3 Asia Pacific Toys Market Forecast (2025-2034)6 Singapore Toys Market Overview6.1 Key Industry Highlights6.2 Singapore Toys Historical Market (2018-2024)6.3 Singapore Toys Market Forecast (2025-2034)7 Singapore Toys Market by Product7.1 Action Figures7.2 Building Sets7.3 Games and Puzzles7.4 Dolls7.5 Sports and Outdoor Toys7.6 Plush7.7 Others8 Singapore Toys Market by Age Group8.1 Up To 5 Years8.2 Between 5 To 10 Years8.3 Above 10 Years9 Singapore Toys Market by Distribution Channel9.1 Supermarkets and Hypermarkets9.2 Departmental Stores9.3 Online9.4 Others10 Market Dynamics10.1 SWOT Analysis10.2 Porter's Five Forces Analysis10.3 Key Indicators for Demand10.4 Key Indicators for Price11 Trade Data Analysis (HS Code - 953)11.1 Major Exporting Countries11.2 Major Importing Countries12 Competitive Landscape12.1 Supplier Selection12.2 Key Global Players12.3 Key Regional Players12.4 Key Player Strategies12.5 Company Profiles LEGO SystemBandai Namco Holdings Inc.Hasbro, Inc.TOMY Company, Ltd.Dream International LimitedSunshing Marketing Pte Ltd. For more information about this report visit https://www.researchandmarkets.com/r/xy1zgx About ResearchAndMarkets.comResearchAndMarkets.com is the world's leading source for international market research reports and market data. We provide you with the latest data on international and regional markets, key industries, the top companies, new products and the latest trends.

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