1. SNBR appointed Amy O'Keefe as CFO effective December 8, 2025. 2. O'Keefe received a 69,742 share inducement award vesting over three years. 3. The award aims to attract and retain top executive talent. 4. Details of the award align with Nasdaq rules for equity grants. 5. Sleep Number focuses on improving lives through personalized sleep solutions.
FAQ
Why Bullish?
The recruitment of a new CFO may enhance financial strategy and execution, similar to past leadership changes that led to improved performance.
How important is it?
The appointment of a new CFO can influence investor confidence and strategic direction, which impacts stock performance directly.
Why Long Term?
Hiring an experienced CFO can lead to sustainable growth and operational improvements over time, as demonstrated by other firms that successfully restructured their leadership.
Sleep Number Corporation (NASDAQ:SNBR) today announced that it granted an equity award on December 15, 2025, as a material inducement to the employment of the company's newly-hired Executive Vice President and Chief Financial Officer, Amy O'Keefe.
As previously disclosed, in connection with the appointment of O'Keefe as Executive Vice President and Chief Financial Officer effective December 8, 2025, Sleep Number granted O'Keefe an employment inducement award consisting of 69,742 shares in a time-vested restricted stock unit award that vests in three equal installments on each anniversary from the date of grant. The grants are subject to continued employment and the terms of the award agreement.
This inducement award to O'Keefe was granted as a material inducement to her employment and was approved by the Sleep Number Board of Directors on November 28, 2025, in accordance with Rule 5635(c)(4) of The Nasdaq Stock Market LLC. The award was granted outside Sleep Number's equity incentive plan.
About Sleep Number Corporation
Sleep Number is a sleep wellness company. We are guided by our purpose to improve lives by personalizing sleep; to date, our innovations have improved 16 million lives. Our sleep wellness platform helps solve sleep problems, whether it's providing individualized temperature control for each sleeper through our Climate360® smart bed or applying our 36 billion hours of longitudinal sleep data and expertise to research with global institutions. Our smart bed ecosystem drives best-in-class engagement through dynamic, adjustable, and effortless sleep with personalized sleep and health insights; our millions of Smart Sleepers are loyal brand advocates. And our 3,200 mission-driven team members passionately innovate to drive value creation through our vertically integrated business model, including our exclusive direct-to-consumer selling in 611 stores and online.
To learn more about life-changing, individualized sleep, visit a Sleep Number® store near you, our investor relations site, or SleepNumber.com.
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Investor Contact
investorrelations@sleepnumber.com
Media Contact
Muriel Lussier, Sleep Number Communications
muriel.lussier@sleepnumber.com