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Sony looks to sell streaming rights to ‘Jeopardy’ and ‘Wheel of Fortune’ for the first time - MarketWatch

1. Sony aims to sell streaming rights for 'Jeopardy' and 'Wheel of Fortune'. 2. Both shows attract around 7 million viewers each night. 3. Deal could start in September and span three years. 4. Streaming rights are increasingly vital as viewer habits shift. 5. Sony has made host changes, modernizing the shows recently.

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FAQ

Why Bullish?

Acquiring streaming rights can enhance revenue through new partnerships. Historical moves by media companies to adapt to streaming have positively influenced their stock prices.

How important is it?

The shift to streaming rights directly affects Sony's competitive position in media. Increased monetization avenues are likely to appeal to investors.

Why Short Term?

A deal by April may lead to immediate financial implications. Changes in streaming rights impact viewership and revenue quickly.

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