Southwest Airlines eyes long-haul flights, luxe lounges in strategic overhaul
1. Southwest Airlines pursues long-haul flights and premium lounges for strategy. 2. They may start with narrow-body aircraft for international routes. 3. Company struggles post-COVID, seeks to revamp business model for profitability. 4. Recent changes aim to attract high-spending travelers, enhancing loyalty revenue. 5. Southwest's lack of international routes limits appeal compared to competitors.