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SugarCRM Recognized as a Leading Vendor in Constellation ShortList for Midmarket CRM Suites

1. SugarCRM recognized in Constellation ShortList for Midmarket CRM Suites Q1 2025. 2. Constellation's assessment includes client inquiries and market share analysis. 3. Midmarket organizations prioritize integrated, AI-driven CRM solutions. 4. Digital transformation demands push businesses towards automation and AI technologies. 5. Sugar's tools promote efficiency within sales, marketing, and service functions.

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Why Bullish?

Recognition enhances SugarCRM's market credibility, potentially benefiting competitor CRM stocks like CRM. For example, HubSpot experienced a stock surge after similar recognitions.

How important is it?

The article positions SugarCRM positively, impacting CRM's competitive landscape and investor sentiment.

Why Long Term?

Growing interest in AI-driven solutions may bolster CRM sector growth. Past trends show long-term tech adoption leads to sustained price increases.

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SAN FRANCISCO--(BUSINESS WIRE)--SugarCRM, provider of the award-winning intelligence-driven sales automation platform, today announced it has been named to the Constellation ShortList™ for Midmarket CRM Suites in Q1 2025. The Constellation ShortList™ portfolio highlights the key players when considering technology investments in key areas and are designed to provide guidance on rapidly changing requirements and customer needs and demands. The Midmarket CRM Suites ShortList was compiled based on Constellation client inquiries, partner conversations, customer references, vendor selection projects, market share and internal research. Constellation defines midmarket organizations as those that typically have from 250 to 1,000 employees and generate between $250 million and $1 billion in annual revenues. According to the research, in the midmarket CRM space, buyers typically seek one or more products in a suite to support sales force automation, service and support, marketing solutions, and commerce capabilities. Buyers expect analytics to be pervasive, integrated, and easy to use. “We are pleased to be recognized by Constellation Research for our AI-powered solutions that make it easy for frontline professionals to know where to focus,” said David Roberts, SugarCRM Chief Executive Officer. “Sugar’s intelligence-driven tools and predictive capabilities empower sales, marketing, and service teams to engage customers with clarity, consistency, and confidence.” “The push for business transformation via digital and AI has never been greater,” said R “Ray” Wang, CEO and founder at Constellation Research. “In the Age of AI, organizations seek to achieve exponential efficiency with their technology investments. The ShortList provides a jump start in their transformation journey.” Sugar Sell, sales-i, Market, and Serve are integral components of Sugar’s comprehensive CRM platform. Together, these solutions break down the silos that often exist within a business, ensuring a cohesive and efficient approach to customer relationship management and customer success. Click here to learn more about Sugar’s AI-driven solutions for CRM. About the Constellation ShortList Constellation Research advises leaders on leveraging disruptive technologies to achieve business model transformation and streamline business processes. Products and services named to the Constellation ShortList meet the threshold criteria for this category as determined through client inquiries, partner conversations, customer references, vendor selection projects, market share, and internal research. The portfolio is updated at least once per year as the analyst team deems necessary based on market conditions. Disclaimer: Constellation Research does not endorse any solution or service named in its research. About SugarCRM SugarCRM offers software solutions that help marketing, sales, and service teams reach peak efficiency through better automation, data, and intelligence so they can achieve a real-time, reliable view of each customer. Sugar’s platform provides leading technology in the sales automation, marketing automation, and customer service fields with one goal in mind: to make the hard things easier. Thousands of companies in over 120 countries rely on Sugar by letting the platform do the work. Headquartered in the San Francisco Bay Area, Sugar is backed by Accel-KKR. For more information about SugarCRM, visit: www.sugarcrm.com.

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