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Benzinga
208 days

Tesla Lost $15 Billion In Brand Value In 2024, Report Says: Did Elon Musk's Political Push Hurt EV Giant?

1. Tesla's brand value dropped 26% to $43 billion in 2025 rankings. 2. Musk's support for Trump could negatively impact Tesla's brand perception. 3. Tesla fell in global standings from 18th to 36th place in one year. 4. Loyalty remains high at 90%, but recommendation scores plummeted. 5. Survey shows some Tesla owners reconsidering loyalty due to Musk's actions.

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FAQ

Why Bearish?

Declining brand value may hurt sales and pricing power, similar to past consumer backlash experiences.

How important is it?

Brand perception significantly affects Tesla's market competitiveness, which influences stock valuation directly.

Why Short Term?

Brand issues could influence immediate consumer behavior impacting short-term sales.

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