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The 2025 Macy's Flower Show ® Will Bloom This May, Only at Macy's

1. Macy's Flower Show returns for 2025, celebrating 50 years with YSL Beauty. 2. Event expands to three weeks with exclusive collections and immersive experiences.

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FAQ

Why Bullish?

The Flower Show enhances brand visibility and customer engagement during peak shopping season, potentially boosting sales. Previous events have shown increased foot traffic and revenue spikes for Macy's.

How important is it?

The Flower Show aligns with Macy's marketing strategy, potentially leading to increased revenue and customer loyalty. Events around holidays are crucial for retail performance, thus the positive sentiment.

Why Short Term?

The immediate lead-up to Mother’s Day and the event duration will likely result in increased sales and customer visits. Historical data suggests seasonal events positively affect retail performance in the short term.

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NEW YORK--(BUSINESS WIRE)--The 2025 Macy's Flower Show®, starring YSL BEAUTY, returns to Macy's iconic New York City Herald Square flagship, inviting guests to experience Surrealist Gardens and mesmerizing floral displays between Sunday, April 27 and Sunday, May 18. Leading up to Mother's Day and celebrating 50 years, Macy's Flower Show will expand to three full weeks, offering customers a holistic experience through a limited-edition Flower Show collection, immersive events and exclusive deals.

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