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The Cheesecake Factory Announces Online Back to School Gift Card Offer Exclusively for Cheesecake Rewards Members

1. The Cheesecake Factory launches a Back to School gift card promotion. 2. Offers rewards for members to boost sales through Labor Day 2025.

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FAQ

Why Bullish?

Promotions like gift card offers can lead to increased sales and customer engagement. Historically, similar initiatives have resulted in positive revenue boosts for CAKE.

How important is it?

Promotional activities during peak seasons typically influence customer spending, making this relevant for CAKE's financial outlook.

Why Short Term?

The promotion targets immediate consumer behavior around the back-to-school season, suggesting a quick revenue increase.

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CALABASAS HILLS, Calif.--(BUSINESS WIRE)--The Cheesecake Factory® (NASDAQ: CAKE), known for its extensive menu, generous portions and legendary desserts, is making the start of the school year a little sweeter for Cheesecake Rewards members and giving guests another reason to join the program with an exclusive Back to School Gift Card Offer. Now through Labor Day, Monday, September 1, 2025, for every $50 in Gift Cards purchased online through their Cheesecake Rewards account, rewards members wi.

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