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The OG Goodyear Blimp Is Back

1. Goodyear celebrates its blimp's 100th anniversary with a vintage design. 2. Wingfoot One's new look is inspired by the original blimp, Pilgrim. 3. The redesign aims to spark nostalgia and engage fans through social media. 4. A 100+ city tour will showcase the blimp, starting in 2025. 5. Customers can win a passenger flight experience through a tire purchase promotion.

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FAQ

Why Bullish?

The anniversary events and promotions can reinforce brand recognition and increase sales, similar to past successful marketing campaigns that boosted stock performance.

How important is it?

The anniversary and associated marketing strategies can enhance brand visibility and customer engagement, leading to potential revenue growth.

Why Long Term?

Brand nostalgia and community engagement can lead to sustained interest, reflective of long-term brand loyalty that benefits financial performance over years.

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Goodyear announces a vintage blimp design for its 100th anniversary, /PRNewswire/ -- In celebration of the Goodyear Blimp's 100th anniversary this year, the company today announced that its blimp Wingfoot One will fly with an entirely new look inspired by Goodyear's very first branded blimp Pilgrim. In celebration of the Goodyear Blimp’s 100th anniversary this year, Wingfoot One will fly with an entirely new look inspired by Goodyear’s very first branded blimp Pilgrim. The vintage wrap includes a reappearance of the blue and yellow Goodyear "house flag" that donned the side of the company's earliest blimps. The company's iconic airship is being re-wrapped with a black and silver color scheme, including a vintage Goodyear logo on the sides and a reappearance of the blue and yellow Goodyear "house flag" that donned the side of the company's earliest blimps. The new design is intended to surprise and delight fans of the Goodyear Blimp and serve as a visual representation of the airship's 100-year history that will spark conversations about this significant milestone throughout the remainder of the year. Goodyear's other blimps will maintain their current blue and yellow design. "Bringing back the look of Goodyear's first branded blimp is a fitting tribute as we mark our 100th anniversary," said Laura Duda, Goodyear's senior vice president and Chief Communications Officer. "The vintage design pays homage to the rich history of the Goodyear Blimp and is intended to evoke a sense of nostalgia and excitement among our fans as we celebrate this year." The vintage wrap process takes several weeks to complete. Once applied, Wingfoot One will make its first public appearance this year dressed as Pilgrim, and Goodyear wants fans to guess where it will show up first.  Goodyear Blimps have a long history of making aerial appearances at the biggest events, from the World Series to the Olympics and Academy Awards. Fans are encouraged to tag @GoodyearBlimp on social media with their best guess and follow the accounts for hints along the way.Celebrating 100 YearsGoodyear recognizes June 3, 2025, as the official date of the blimp's 100th anniversary. Goodyear Blimp fans can participate in this exciting milestone by following along with the blimp's 100+ city tour on GoodyearBlimp.com and on social media to watch for opportunities to see the larger-than-life icon up close as it travels the country for aerial appearances throughout the year.Fans can also enter for a chance to win a once-in-a-lifetime passenger flight experience through the "Buy for a Chance to Fly" sweepstakes. The three winners selected will receive a blimp flight certificate for two passengers redeemable at any of Goodyear's three U.S. airship bases (Carson, California; Pompano Beach, Florida or Akron, Ohio) along with a $3,000 voucher for travel and accommodations. From Jan. 1 through April 10, 2025, fans interested in winning a flight are encouraged to purchase tires on Goodyear.com or through Goodyear's Auto Service or Just Tires network and enter the sweepstakes via a form on Goodyear.com (no purchase necessary, terms and conditions apply).*A media kit, including still images and a time lapse video of the vintage wrap application is available here. For more images of the blimp throughout history, details about its milestone moments and more information about the 100th anniversary celebrations, please see the Blimp 100th Anniversary press kit and media gallery.About The Goodyear Tire & Rubber Company Goodyear (NASDAQ: GT) is one of the world's largest tire companies. It employs about 68,000 people and manufactures its products in 53 facilities in 20 countries around the world. Its two Innovation Centers in Akron, Ohio, and Colmar-Berg, Luxembourg, strive to develop state-of-the-art products and services that set the technology and performance standard for the industry. For more information about Goodyear and its products, go to www.goodyear.com/corporate. *No purchase necessary. One entry per person. Official Rules available at Goodyear.com.GLOBAL HEADQUARTERS:  200 INNOVATION WAY, AKRON, OHIO 44316-0001MEDIA WEBSITE:  WWW.GOODYEARNEWSROOM.COMCONTACT:  JULIANNE ROBERTS[email protected]AGENCY/ANALYST CONTACT:  CHARLOTTE HENLEY [email protected]DIGITAL PRESS KIT:VINTAGE BLIMP100TH ANNIVESRARYSOURCE The Goodyear Tire & Rubber Company WANT YOUR COMPANY'S NEWS FEATURED ON PRNEWSWIRE.COM? 440k+ Newsrooms & Influencers 9k+ Digital Media Outlets 270k+ Journalists Opted In

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